Testimonial Management
Managing Channels, Adding Profiles, etc.
GOSO's testimonial pages provide dealers with a simple way to get their customers to share positive feedback with other users on the web. It's simple, yet revolutionary. All you have to do is enter your customers' basic contact information. We'll send them an email asking them to share their experience, which we then publish and promote. Customers even have the option of using a photo of themselves if they use Facebook or Twitter.
People usually only share negative views online. That's because dealers rarely solicit feedback, and when they do, they've got nowhere to publish it. By providing customers with a quick and easy way to share positive views, you can encourage satisfied customers to leave feedback that will enhance your reputation online. Your brand reputation is vital. Dissatisfied customers are much more likely to write about you than satisfied ones.
Other rating systems, such as Yelp or Citysearch, require customers to sign up for their service and agree to their terms of use. Customers rarely bother because they know they're going to get flooded with spam. By letting your customers reply directly to you, we're cutting out the middle man and making it much more likely you'll get a positive response. And if you don't, it's much better that they're complaining to you than leaving negative feedback elsewhere on the web.
There are different strategies in SEO and a very effective way of traffic building is what is known as long tail SEO strategy. It takes time, but it works. This means that if somebody does a search for the person's name that left you a testimonial, they'll appear in the results saying: “John Smith likes ABC Dealer”, which in turn gives their peers the opportunity to see where your customers shop for vehicles.