Businesses of all kinds utilize Twitter to update and engage followers. Now, Twitter is working on a feature that will make business tweets even more relevant. The new feature, “contributors,” is in the BETA test phase. It will allow multiple contributors from one account. As @Anamitra, a Twitter product team member says, this will make business to consumer tweets more personal.
What does this mean for a dealer?
If a dealership asks an employee to tweet on its behalf, that employee will be included in the tweet byline. So, employees can address tweets in their specific field.
The contributor feature is on of many in development for businesses at Twitter. Twitter is looking for feedback from a subset of users right now, but a full launch is expected.
